Case study · Digital content · Gala experiences

Make-A-Wish Ball

A collection of cinematic worlds created for Make-A-Wish Ball productions at the InterContinental Miami, using animation and immersive event content to transform the ballroom and support each year’s live experience.

Make-A-Wish Ball · InterContinental MiamiMultiple years

Galactica immersive digital content created for the Make-A-Wish Ball

Behind the experience

From ambitious idea to live impact.

Client challenge

Give every gala a distinct visual identity while creating content that works across the InterContinental Miami ballroom’s screens, staging, lighting, show flow, and the emotional rhythm of a major fundraising event.

Audience

Gala guests, donors, sponsors, performers, event partners, and the Make-A-Wish community.

Our role

MIA Animation provided creative direction, animation, motion design, and production of large-format digital content used throughout multiple themed ball experiences at the InterContinental Miami.

Creative idea

Build a complete visual world for each theme. Rather than treating screens as decoration, the content establishes atmosphere, supports transitions, and helps make the evening feel like one continuous story.

Technology

Large-format animation, motion graphics, 2D and 3D content, compositing, multi-screen media, and live-event playback preparation.

Production process

Each edition moved from theme exploration and visual development into storyboarding, asset creation, animation, review, and final delivery calibrated to the event’s technical environment.

Scale

A recurring portfolio of gala content spanning multiple themes and years, created for the InterContinental Miami’s large ballroom environment and synchronized with the wider production design.

Outcome

The work gave each ball its own cinematic identity and created a growing body of event content—from Mystical Music Box and Summer of Love to Galactica, Oculus, Circo, and other themed experiences.

Experience in motion